Patent Portfolio Technology Valuation" (PPTV) is The Catalyst Group's unique process for managing and valuing intellectual capital in companies. The process is invaluable in helping to find new growth opportunities within a firm's patent estate. Companies worldwide are "sitting" on valuable (unused) intellectual property. PPTV provides assessment of potential patent utilization and resulting opportunities that may spring from new initiative such as internal commercialization, external alliances or JVs, licensing and even charitable funding allocations for tax purposes.

Traditionally, R&D organizations have been responsible for new invention discovery and developing intellectual assets (e.g., patents) that have brought companies real growth and value, supporting the new product pipeline for years to come. Today, however, chemical companies understand that real growth is no longer dependent on R&D investment or reengineering R&D processes. Rather, companies have learned that they must better manage the intellectual property that R&D generates - especially patents.

With renewed acceleration in the rate of new patent development expected, the PPTV approach promises that patent estates can be managed to bring about highest value, by ensuring that all SBUs have knowledge and access to valuable patents for product development and licensing. The approach also provides a process for culling patents that add no value to their overall portfolio.

The business modeling function in the PPTV process can also be a powerful tool for growth management at the SBU level. By adding an "opportunities gap analysis" to the completed model, you can determine the strength/weakness of the business from both technical and market perspective and reengineer the SBU for growth by transferring in the new technologies, changing product mix with emphasis, or dropping under-performing assets. The PPTV process has proved to be a valuable tool, poised for our clients in this new millennium.